Sunday, May 13, 2012

Cruz, Cars, Madison and Vine

The concept of Madison and Vine is that a product is being placed into either a movie or television show. This time, it was put into the new(ish) Tom Cruz movie, Mission Impossible Ghost Protocol. The company that was put into this movie was BMW cars. In this clip, it shows all the cool cars that are going to be in this action packed film. What the people at BMW want to you think is that you can be portrayed just as cool as Tom Cruz and will have beautiful women stepping out of your car with cameras flashing. Maybe not the last one but they still want you to think that you will be able to go fast and be involved in all the action that is being portrayed in this film. It seems more like two different commercials, one being a car one and the other for a movie. Madison and Vine have done it again!

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